You've made the investment and acquired them, now are you doing enough to keep a meaningful relationship with your customers?
Not sure where to start? I can help.
Understand them, track their journey, listen to their feedback, embrace customer-centricity in everything you do. Today's users expect brands to be consistent, reliable, useful and service-oriented. I can help you achieve that, by using data to build strategies that win advocacy and loyalty. Let's chat.
My Digital Marketing and Customer Retention career started as early as 2006. My trajectory has been diverse, including vibrant regional brands such as MercadoLibre (Latam) and PhotoBox (EU), as well as global corporations such as Expedia and Kaplan International. I've both built from scratch and re-shaped entire customer relationship management functions, customer retention strategies and loyalty/referral programmes. My work style is based on learning and moving forward fast, bringing back outstanding results by putting customers in the center of each action plan and strategy; all while building great lasting relationships along the way.
WAYS I CAN HELP
DATABASE & AUDIENCE STRATEGY
I'll work with you to understand your customer segments and discover the value of what you know about them. You'll get concise and practical guidance and an effective customer contact strategy tailored for your organisation. Let's start the conversation.
CUSTOMER CENTRICITY TRANSFORMATION
It can be difficult to start a customer-centric journey. Let me be your customer champion and help you transform your organisation. From marketing decisions to product development and operations choices, listening to your customer's voice will payback and get you ahead.
LOYALTY & REWARDS
It's not just about how to communicate effectively it's mainly about adding value. Your top customers deserve to be recognised and rewarded, they're the key to your business success and should be treated as such. I can help you find the best way to do this.